Skip to content
Social Jin — digital marketing agency in NagpurSOCIALJIN
Case Study · Industrial · Nagpur

SMSone induction video.

Internal training filmed on the floor, so procedure is taught the same way to everyone.

Studio Desk · ActiveNagpur · In-House
Client
SMS
Service
Internal training video
Category
Video & Production
Coverage Period
Post-delivery
MIHAN & MIDC HQ 100% Accountable
ConsistentSame induction every time
ModularUpdate one section only
On-siteReal floor, real equipment
Scroll
[01]The Brief

What the client came to us with & where they started.

Industrial Profile

SMS needed internal training and induction video. New staff were being briefed in person, which meant the quality of the briefing depended entirely on who happened to be delivering it that week.

What We Found

Verbal induction drifts. Six months of it and different shifts are following meaningfully different versions of the same procedure — a consistency problem before it is a training problem, and in an industrial setting that carries real risk. Video fixes it because the recording does not have an off day.

[02]What We Did

Execution workstreams shipped in-house.

01

Scripted with the people who do the work

Written alongside supervisors and floor staff rather than from a procedure document, so the video covers the steps people actually get wrong instead of the steps the manual assumes are obvious.

02

Shot on location, on the real floor

Filmed in the actual working environment with the actual equipment. Stock footage of a generic factory teaches nobody where anything is.

03

Modular, so it stays current

Delivered as discrete modules rather than one continuous film, which means a single changed procedure can be re-shot without remaking the whole thing.

[03]What Changed

Quantified metrics & results.

Same induction every time

Consistent

Update one section only

Modular

Real floor, real equipment

On-site

Summary of Impact

Induction now takes the same shape for everyone regardless of who is on shift, supervisor time went back into supervision, and updating one procedure no longer means re-recording an hour of video.

Achieve Similar Growth

Want results like SMS? Book a call

Book a free 30-minute diagnosis call with our senior team. We will review your current setup and give you a straight, fixed proposal.

No Pitch DeckNo JargonNo Obligation100% In-House Nagpur